Lead Generation Results & Reporting
A look at how we measure performance — from cost per lead to booked appointments to closed pipeline.
Real systems. Real pipeline.
A snapshot of what our growth system delivers. Individual results vary based on market, budget, and starting point.
0 Booked Appointments in 90 Days
Rebuilt the lead flow and appointment workflow for a residential solar installer, filling their calendar with qualified consultations.
0% Lower Cost Per Qualified Lead
Launched a lead generation and nurture system for a roofing company, cutting wasted ad spend on unqualified inquiries.
+0% Qualified Sales Calls
New conversion funnel plus managed appointment setting nearly tripled booked consultations for a B2B service provider.
Metrics shown are representative of client outcomes. Results are not guaranteed and vary by market and engagement.
What We Track On The Lead Gen Side
Cost per qualified lead
Tracked weekly by channel and campaign.
Landing page conversion rate
How many visitors take the primary action.
MQL → SQL rate
How many marketing-qualified leads become sales-qualified.
What We Track On The Booking Side
Booked call rate
Share of qualified leads that convert into a booked call.
Show-up rate
Share of booked calls that actually happen.
Close rate
Share of completed calls that convert into a customer.
Know Exactly Where Every Lead Stands
Track leads, follow-ups, booked appointments, and campaign performance from one dashboard — so you know what's working and where the pipeline needs attention.
- Lead source tracking
- Booked appointment tracking
- Follow-up status
- Campaign performance
- Weekly performance summary
See If Netlink Is The Right Growth Partner For Your Business
Book a free growth consultation and we'll map out what a lead generation and appointment setting system would look like for your business.